Privacy policy
This page names every third party the site actually loads, the storage each one uses, how long it stays, and how to turn the optional ones off. Google Analytics 4, Microsoft Clarity and Adsterra load on the first visit by default; the banner tells you and lets you reject. GameDistribution loads only after you press Play.
Default loading and how to reject
We load Google Analytics 4, Microsoft Clarity and Adsterra when the page opens. We do not wait for an Accept click, because the site is funded by advertising and measured by analytics from the first page view. The cookie banner is notice plus a withdrawal control: it appears on your first visit, explains what loads, and gives you Accept and Reject. Reject writes choice=rejected into the cs_consent record for 180 days. On later pages that record stops GA4, Clarity and the Adsterra loader before they run; on the current page it disables GA4 measurement, withdraws Clarity consent, removes reachable ad slots and reloads the document with the loaders disabled. Accept writes choice=accepted and reloads with the tags enabled; the banner stays out of the way for 180 days. The footer link Cookie settings opens the banner again so you can change your mind.
If your browser sends Global Privacy Control we treat that as Reject and write choice=rejected without waiting for a click. A Do Not Track signal is not exposed to page script in a reliable way, so we do not claim to read it. You can also block these hosts in your browser or an extension; the guide text and the game poster still work.
What we store ourselves
Key cs_consent in local storage on chickenstrike.org. Fields: choice (accepted or rejected), ts (the time it was written), days (180). Retention: 180 days, then the next visit writes a new record. Purpose: remember your choice so the banner does not ask on every page. Legal basis: your consent, and for the record itself our legitimate interest in honouring it.
Key cs_social_closed in local storage on chickenstrike.org. Value 1 means you closed the Adsterra Social Bar. Retention: until you clear site data. Purpose: keep the fixed bar closed across reloads instead of showing it again. It is written when a previously observed bar is removed, including through its close control or Reject.
Google Analytics 4
Property website_505_gameinfo_chickenstrike.org, Measurement ID G-6SFZW6EXGW, in the game_websites account. GA4 sets first-party cookies on chickenstrike.org, normally _ga and _ga_6SFZW6EXGW, to distinguish browsers and sessions. It receives the page URL, referrer, approximate location derived from IP, device and browser data, and interaction events such as scroll or outbound clicks. Purpose: count visits and understand which guide pages are useful. Retention: up to 2 years for the cookies; the GA4 property keeps event data for the period set in its data-retention settings (standard properties offer 2 or 14 months; the current property setting is not published here). Our banner provides a withdrawal control; the vendor’s processing terms describe its use of these data. Google processes analytics data under its service terms; its advertising and measurement terms and privacy policy apply. You can opt out with the Google Analytics opt-out browser add-on or by rejecting here.
Microsoft Clarity
Clarity project zcdq7qp0x9. Clarity records page views, clicks, scroll depth, heatmaps and session replays, and sets cookies such as _clck, _clsk, CLID and MUID. It receives the page URL, device and browser data, and the interactions in the replay; form inputs are masked by default. Purpose: see where the guide is hard to use and fix layout or navigation problems. Retention: _clck and CLID up to 1 year, _clsk about 1 day, MUID up to 1 year; ordinary recordings are retained for 30 days; labeled or favorited sessions and heatmaps are retained for 9 months, according to Microsoft’s documentation. Our banner provides a withdrawal control; the vendor’s processing terms describe its use of these data. Microsoft describes its processing in its privacy statement. Reject asks Clarity to stop through its consent API and the loader does not run on later pages.
Adsterra
Adsterra publisher 3403020, website 6194046, serving Native Banner_1 (unit 32226700) and Social Bar_1 (unit 32226701). Adult ads are switched off for this site. The Adsterra script and the creatives it fetches can set cookies and read device data to deliver and cap ads, measure impressions and clicks, and detect invalid traffic. The placement can use cookies such as co_<placement hash>_191 (about 7 days), plus Cloudflare's __cf_bm (about 30 minutes) on the ad host. Purpose: show the ads that fund the guide and measure them. Retention: as above, and for any additional cookies the creative sets, the period in Adsterra's own notice. Our banner provides a withdrawal control; the vendor’s processing terms describe its use of these data. Adsterra and its demand partners act under their own privacy notices; we do not control the partners inside a creative.
The Social Bar is a fixed strip at the bottom of the viewport. We clamp it to max-width:100vw with box-sizing:border-box and overflow:hidden, reserve space under the page with body padding, and remember a close in cs_social_closed. Its close control is part of the ad iframe; when it removes the bar we record that in our own key so the bar stays closed on the next page.
GameDistribution, only after you press Play
The poster is served from this site; the game is not loaded until you press Play. Pressing Play inserts a frame to html5.gamedistribution.com. That player loads GameDistribution's own scripts, a consent wall and its own advertising and measurement. Their end-user notice names KeyGames B.V. and describes cookies and similar storage for advertising and measurement, plus technical data such as IP address and device data. Partners inside that player are theirs, not a list we control. Purpose: run the HTML5 game and the ads that fund that copy. Retention and exact cookie names are in their notice, which we link rather than retype from memory. Legal basis for that processing is described in their notice. Reject on our banner does not delete cookies a partner already set inside the frame; clear those from the browser if you want them gone.
Hosting and other infrastructure
The site is served by our own host behind Cloudflare. Cloudflare may set __cf_bm for bot management (about 30 minutes) and keeps ordinary connection logs (address, time, URL) under its own policy. We do not add a tracker on top of that, and we do not receive a copy of those logs into a mailbox. Fonts are files we serve. The gameplay preview is an mp4 file we serve. We do not embed YouTube on this site; if that changes, this page will name it before it ships.
Network hosts used by these services
The default loaders request www.googletagmanager.com for GA4, which sends measurements to www.google-analytics.com; www.clarity.ms loads Microsoft’s recording code from scripts.clarity.ms and can use Clarity collection and Microsoft/Bing endpoints; bicea.org serves our two Adsterra placements and may request additional creative partners. These are the Google, Microsoft and Adsterra services named above. The local preview returned empty advertising responses, so no creative partner host is presented as observed. html5.gamedistribution.com is requested only after Play and then controls the player’s partner requests.
Cookies and storage at a glance
| Provider | Type and name | Purpose | Retention |
|---|---|---|---|
| This site | localStorage cs_consent | Remember Accept or Reject | 180 days |
| This site | localStorage cs_social_closed | Keep the Social Bar closed | Until site data is cleared |
| Google Analytics 4 | cookies _ga, _ga_6SFZW6EXGW | Count visits and interactions | Up to 2 years |
| Microsoft Clarity | cookies _clck, _clsk, CLID, MUID | Heatmaps and session replay | 1 day to 1 year |
| Adsterra | cookies co_<placement hash>_191 | Ad delivery, capping, measurement | About 7 days |
| Cloudflare | cookie __cf_bm | Bot management and security | About 30 minutes |
| GameDistribution | cookies set inside its player frame | Game delivery and its ads | See their notice |
Personalized advertising and your choices
You can turn off personalized advertising from many demand partners at Google Ad Settings (adssettings.google.com), Your Online Choices (youronlinechoices.com), the NAI opt-out page (optout.networkadvertising.org) and the Microsoft privacy dashboard (account.microsoft.com/privacy). These are industry-wide controls; they do not remove ads, they limit personalization. Reject on our banner is the control that stops our own tags from loading on later pages.
Your rights
You can ask for access, correction, deletion, restriction, or an objection, and you can complain to a supervisory authority. Email [email protected]. Because we do not hold an account database, deletion of cs_consent and cs_social_closed is done in your browser: clear site data for this origin, or write rejected over the consent record. For data held by Google, Microsoft, Adsterra or GameDistribution, use their privacy controls or ask us and we will pass the request to the relevant processor. We aim to answer within two business days. We do not knowingly create profiles of children; there is no signup.
Changes
When this policy changes, the date on this page changes with it. The current date is 12 Nov 2026. If we add a third party that loads on the first visit, it will be named here before it ships.
Questions
Do you use Google Analytics?
Yes. Google Analytics 4 property G-6SFZW6EXGW loads by default; Reject stops it on later pages. See the GA4 section for cookies and retention.
What is the cookie name you set?
We set two local storage keys, cs_consent and cs_social_closed, not our own cookies. GA4, Clarity, Adsterra, Cloudflare and GameDistribution set the cookies listed in the table.
How do I opt out of personalized ads?
Press Reject on the banner, then use Google Ad Settings, Your Online Choices, the NAI opt-out page or the Microsoft privacy dashboard for ads inside the demand partners.
Does the page load ads before I click Accept?
Yes. GA4, Clarity and Adsterra load on the first visit by default. The banner is notice and a withdrawal control; Reject turns them off and is remembered for 180 days.
Related
Sources
- Google Analytics privacy policy — checked 2026-11-12
- Microsoft Clarity privacy statement — checked 2026-11-12
- Adsterra privacy policy — checked 2026-11-12
- GameDistribution end-user privacy notice — checked 2026-11-12
- Google data retention (1 vendor source) — checked 2026-11-12
- Clarity data retention (1 vendor source) — checked 2026-11-12
- Google ad settings — checked 2026-11-12
- Your Online Choices — checked 2026-11-12
- NAI opt-out — checked 2026-11-12